Welcome to the coaching program “The Art of Keynote Speaking”! Are you ready to take your speaking career to new heights and achieve the success you've always dreamed of? I'm thrilled to see your interest and commitment in joining me in this journey.

During this coaching program, you'll embark on a four-week journey filled with invaluable knowledge and guidance. Picture yourself engaging in weekly 2-hour online sessions with a select group of up to 15 motivated individuals just like you. Together, we'll unlock the secrets to accelerate your speaking career, embracing your passion, and attaining the ultimate freedom you desire.

What sets this mentorship apart is the exclusive access you'll have to my proven method – a meticulously crafted playbook that propelled me to build a highly profitable, predictable, 7-figure annual speaking business. With this playbook in your hands, you'll discover the exact strategies I used to generate 10 to 15 times more income than I used to do as a C-level at a multinational corporation.

Imagine going from ground zero to delivering over 150 captivating speeches to prestigious companies gracing the Fortune 500 list. Shell, Novartis, Bradesco, TetraPak, Bayer, Nestlé, Pfizer, BASF, Syngenta – these are just a few of the world-renowned organizations I've had the honor to speak to.

But here's the best part – you get to speak about something you're truly passionate about. Say goodbye to geographic restrictions, time limitations, and the tedious task of enrolling in countless courses. No more pouring tens or even hundreds of thousands of Dollars into advertisements or hiring an army of employees to manage your speaking career. The freedom you've always longed for is within your grasp.

If you're hungry for more details and ready to embark on this life-changing journey, I invite you to come with me. Let's unlock your true potential and set you on the path to extraordinary success.

Join me now,



Are you ready to embark on a journey that will transform you into an exceptional speaker? To secure your spot in this life-changing program, all you need to do is fill out the form available on this page.

Your commitment to becoming a skilled speaker is crucial to us. By completing the required fields in the form, we can gauge your level of dedication and ensure that our class maintains an extraordinary standard.

By accessing the form, you'll gain exclusive access to detailed information about the coaching structure, session dates and times, as well as the investment amount. Once you've submitted your registration, our expert team will carefully review your profile. If approved, we will promptly reach out to you to continue the application process.

Don't miss this opportunity to supercharge your speaking skills and unleash your potential. Take the first step towards your dream by clicking the button below and filling out the form.

Apply now and ignite your speaking journey!


Get ready for a transformational journey that will skyrocket your keynote speaking skills. Here's what you can expect from this exceptional program:

  1. Engaging Live Zoom Meetings: Prepare for four dynamic and interactive live Zoom sessions, conducted weekly. Each session will span two immersive hours, packed with valuable insights, practical techniques, and transformative guidance. It's your opportunity to learn directly from me and tap into a wealth of knowledge.
  2. Recorded Sessions for Your Convenience: We understand that life can get busy. Don't worry if you can't attend a session live – we've got you covered. All meetings will be recorded, ensuring that you never miss a moment of valuable content. Revisit the sessions at your convenience and keep your progress on track.
  3. Connect on the Exclusive WhatsApp Group: As a participant, you'll become part of a close-knit community of like-minded individuals. Join the exclusive WhatsApp group designed for general communication, celebrating victories, discussing challenges, and seeking guidance. Engage in valuable discussions with me and fellow members, creating a supportive network of peers.

Now, let's dive into the program's structure, which guarantees an immersive and comprehensive learning experience:

MEETING 1: Mastering your Positioning and Understanding the Keynote Speaking Industry

  • Designing the Speaker’s Job Funnel: A comprehensive overview of a keynote speaker's journey, from prospecting to closing deals.
  • Exploring Key Stakeholders: Identify the crucial players in the keynote market and understand their roles and influence.
  • Niche Identification: Uncover and target your unique niche in the speaking landscape to stand out and attract the right audience.
  • CASE STUDY: Andrea's Positioning and Funnel Revealed: Gain insider insights into Andrea's successful keynote speaking funnel and its key components.
  • HOMEWORK: Discover Your Niche and Define Your Target Persona: Apply the framework learned int the class to reach your ideal audience and position yourself in a unique manner.

MEETING 2: The 3+1 Characteristics of a Professional Keynote Speaker

  • Hacks to Build Reputation: Learn powerful strategies to establish and enhance your keynote speaker Reputation in the industry, and learn why it is important.
  • Crafting Effective Communication Channels: Unlock the secrets to structuring impactful communication Channels that resonate with your target market and share your reputation to clientes.
  • Speaker's Routine: Discover the daily habits and practices that top speakers follow to maintain peak performance and continuous growth.
  • CASE STUDY: How Andrea Builds and Communicates Reputation: Gain valuable insights into how Andrea constantly builds and communicates his remarkable reputation in the industry.
  • HOMEWORK: Develop Your Reputation Building Plan: Create a customized plan to elevate your personal brand and reputation.

MEETING 3: Crafting Amazing Keynotes That Captivate Audiences

  • The Power of Storytelling: Understand how storytelling techniques can captivate and connect with your audience on a profound level.
  • Breaking the "Fourth Wall": Discover techniques to engage and connect with your audience on a deep, emotional level.
  • The Art of Speaking: Master the essential elements of effective speaking, including rhythm, tone, and movement.
  • CASE STUDY: Dissecting Andrea's Talk "The 3 Pillars of Exponential Leadership”, uncover the strategies and techniques that made Andrea's keynote a resounding success.
  • HOMEWORK: Structure a New Keynote with Your Learnings: Apply your newfound knowledge to create a compelling and impactful talk.

MEETING 4: Selling Keynotes and Achieving Financial Freedom

  • Commercial Flow and Lead Generation: Unlock the secrets to attracting and converting leads into profitable speaking engagements.
  • Pricing and Product Ecosystem: Learn how to set competitive pricing and build a product ecosystem that maximizes upselling and customer loyalty.
  • KPIs, Metrics, and Processes: Establish key performance indicators, track essential metrics, and implement effective processes for sustainable growth.
  • CASE STUDY: A Detailed Look into Andrea's Business Pipeline: Gain invaluable insights into Andrea's business pipeline and how he generates around 300 leads a year.
  • HOMEWORK: Prepare Your Own Business Material: Develop a compelling and persuasive presentation to showcase your unique value to potential clients.

By the end of this program, you'll gain the skills and knowledge to achieve remarkable milestones and unlock your full potential. Here are the incredible outcomes you can expect:

  1. Clear Positioning in the Speaking Industry: Master the art of positioning yourself as a sought-after speaker in the world of events, lectures, and training. Develop a unique and compelling personal brand that sets you apart from the competition. Craft a powerful message that resonates with your target audience and positions you as an expert in your niche.
  2. Development of Three Compelling Lectures: Unleash your creativity and expertise to develop at least three impactful lectures that are ready to be offered to customers. Learn how to structure engaging content, incorporate persuasive storytelling techniques, and deliver memorable presentations that captivate and inspire your audience. Your newfound repertoire of lectures will become powerful tools to attract clients and showcase your expertise.
  3. Implementation of Effective Lead Generation Strategies: Put into practice proven processes and flows to generate high-quality leads for your speaking business. Learn effective lead generation techniques, including networking strategies, online marketing tactics, and leveraging your existing network. Discover how to identify and target your ideal clients, and implement lead generation systems that consistently attract opportunities for speaking engagements.
  4. Confidence and Business Growth: As a result of the mentorship program, you'll experience a boost in confidence and business growth. You'll have the knowledge and tools to confidently present yourself as a professional speaker, pitch your services to potential clients, and negotiate speaking engagements. Witness your speaking career flourish as you attract more clients, build a solid reputation, and establish yourself as a respected authority in the industry.

Are you ready to seize these incredible opportunities and propel your speaking career to new heights? Enroll in “”The Art of Keynote Speaking” coaching program now and unlock your true potential as a successful speaker!


Andrea is an acclaimed international speaker in Digital Transformation, Leadership, and Innovation. With over 150 captivating lectures delivered annually, Andrea stands at the forefront of cutting-edge insights at the intersection of business, technology, philosophy, and neuroscience.

He is a distinguished columnist for MIT Technology Review Brazil and the official host of the NVIDIA podcast in Brazil. His unique perspectives have attracted a substantial following of over 70k avid followers on LinkedIn.

With over a decade of experience in multinational and technology companies, Andrea has held significant positions such as Head of Tinder in Latin America for five years and Chief Digital Officer of L'Oréal Brasil.

He holds an economics degree from Bocconi University (Milan, Italy) and a master's degree in International Relations from Johns Hopkins' SAIS (Washington, DC). He currently serves as an MBA professor at Fundação Dom Cabral.

Andrea has authored three influential books in Portuguese, and his first English book, "Meta-leadership: the new leader's skill set for the world of AI and Web3", has recently been published and is available globally.


Check below how your evolution as a speaker can unfold.


Most keynotes are for free, starting to sell your first keynotes;

5-digit revenues.


Increased reputation; Starting to receive Leads and requests;

6-digit revenues.


You become a reference in your field;

More complex projects beyond keynotes;

7-digit revenues.


This is your opportunity to transform your speaking business and accelerate your sale of keynotes. Fill out the form to be considered as part of the next cohort of “The Art of Keynote Speaking”.

Who is the coaching program “The Art of Keynote Speaking” recommended for?

This coaching program is designed for ambitious professionals who are ready to take their speaking careers to new heights. Whether you're just starting out or seeking to make a transformative change like me, this mentorship is the perfect opportunity to build a thriving business centered around speaking.

If you aspire to captivate audiences, inspire change, and break free from the constraints of corporate life, "The Art of Keynote Speaking” coaching program is tailored to your needs. Join a community of driven individuals who are ready to embrace the world of speaking and unleash their true potential.

How much money can you earn as a speaker?

Let's get straight to the point: the profit potential is remarkable. With the sale of keynotes to companies, it's possible to generate 6 to 7 figures in annual profits.

Even as a beginner speaker, delivering just three lectures per month, you can expect to achieve a six-digit profit by the end of the year. This means the financial rewards are within reach, and you have the opportunity to turn your passion for speaking into a highly profitable business.

Can anyone participate in the coaching program?

We make a selection to identify participants who are the best fit for our coaching program, so not all people are suitable. Fill in the application and good luck with the selection!

How long will it take to get the payback on the investment?

The timeline for recouping your invested amount can vary depending on several factors, including the event date, the budget of the prospective clients, and your own fee structure. However, because of the high fees paid by clients to keynote speakers, usually the payback happens already when you sell your FIRST keynote.

By leveraging the strategies and techniques shared during the coaching program, you'll be equipped to create a compelling value proposition that resonates with contractors. This will not only increase their desire to book your services but also enable you to secure your first speaking engagement swiftly.

Is it possible to turn keynotes into my main source of income and to live off keynote speaking?

The answer is a resounding "Yes!" You have the incredible potential to turn speaking engagements into your main source of income. As proof, I stand before you as living testament to this remarkable transition.

Having personally experienced the corporate world as an executive in multinational companies, I can confidently attest to the transformative power of building a speaking business. Today, my speaking engagements generate 10 to 15 times the income I once earned in my previous role.